Hello,
I’m Marty.
Are you ready to step into the future?

THE HUMAN FACE
OF DIGITAL BANKING

Ready to serve the phygital bank

Who is Marty

A unique greeter for your smart branch

Marty is both a social robot and virtual assistant that welcomes and serves your customers, as the first point of contact at your branch.

The phygital way to communicate your products

Blending the “physical” with the “digital”, it helps you offer a more human and less digital experience to your customers.

A revolution in human-computer interaction

Using AI technology, it socially interacts with your customers with life-like expressiveness and customized dialogues.

The next big breakthrough in customer service

Through conversational intelligence, Marty analyzes speech, provides solutions to customers and carries out customer requests.

Tailored to your business needs

With customizable appearance and a selection of voices, Marty can be programmed to converse in multiple languages.

How you benefit

Boost your sales.

Streamline your processes.

Improve your clients’ engagement.

Make your customer service more efficient.

Reduce queues and waiting times at your branches.

Step into the future by making the most of artificial intelligence.

How Marty
can help you

Carries out customer requests

Marty can help your customers by handling various requests, filing applications and even carrying out simple, non-cash transactions in the not-too-distant future, such as transfer cash, pay a bill by direct debit, cancel a card or close an account.

Gives information on existing/new products/ services

Whether your clients need the balance of their account or information on taking out a new loan, Marty has all the answers.

Schedules appointments at the branch

Marty accesses your staff’s calendars to check for availability and book appointments for customers who need 1-on-1 service, including private banking and business clients.

Communicates with your staff in real time

Marty can contact your advisors in real time to check whether they are available and give them sales tips for customers about to be served by them. It also feeds your back office with all the necessary information to process requests.

Updates your CRM

The entire interaction between Marty and your clients is automatically uploaded to your customer relationship management (CRM) system.

Facilitates your authorization process

Whether you need to obtain your customer’s digital signature or send a request for authorization, Marty can streamline the whole process, and save time and resources.

Manages the queuing system

To avoid long queues and unnecessary delays, Marty streamlines customer flow, channeling clients to the appropriate cashiers or advisors and assigning priority numbers.

Posts on social media and digital signage systems

Marty communicates online with your social media, updating the content where necessary, and with your digital signage, posting custom content for customers waiting in the branch.

Carries out customer requests

Marty can help your customers by handling various requests, filing applications and even carrying out simple, non-cash transactions in the not-too-distant future, such as transfer cash, pay a bill by direct debit, cancel a card or close an account.

Gives information on existing/new products/ services

Whether your clients need the balance of their account or information on taking out a new loan, Marty has all the answers.

Schedules appointments at the branch

Marty accesses your staff’s calendars to check for availability and book appointments for customers who need 1-on-1 service, including private banking and business clients.

Communicates with your staff in real time

Marty can contact your advisors in real time to check whether they are available and give them sales tips for customers about to be served by them. It also feeds your back office with all the necessary information to process requests.

Marty is idle, awaiting users
User entered and the dialog started
User said hello
User asked info about deposit products for individuals
Officer will be available shortly and user agreed to wait
User replied thanks and goodbye
User left and the dialog ended
Contact Report
Updates your CRM

The entire interaction between Marty and your clients is automatically uploaded to your customer relationship management (CRM) system.

Facilitates your authorization process

Whether you need to obtain your customer’s digital signature or send a request for authorization, Marty can streamline the whole process, and save time and resources.

Manages the queuing system

To avoid long queues and unnecessary delays, Marty streamlines customer flow, channeling clients to the appropriate cashiers or advisors and assigning priority numbers.

Posts on social media and digital signage systems

Marty communicates online with your social media, updating the content where necessary, and with your digital signage, posting custom content for customers waiting in the branch.

How your
clients
interact

Hello, I’m Marty.
How can I help you?

  • Withdraw cash
  • Deposit cash
  • Transfer money
  • Pay my credit card
  • Pay my bills
  • Pay for my loan
  • Get the balance and the transaction history of my account
  • Get the balance and the transaction history of my card
  • Get the status of my loan
  • Get information about my investments
  • Close an account
  • Cancel my card
  • Declare the loss or theft of my card
  • Ask information about deposit products
  • Ask information about debit and credit cards
  • Ask information about loans
  • Ask information about investment products
  • Talk to an Advisor
  • Arrange an appointment with the Branch Manager
  • Make a complaint
  • Withdraw cash
  • Deposit cash
  • Transfer money
  • Pay my credit card
  • Pay my bills
  • Pay for my loan
  • Get the balance and the transaction history of my account
  • Get the balance and the transaction history of my card
  • Get the status of my loan
  • Get information about my investments
  • Close an account
  • Cancel my card
  • Declare the loss or theft of my card
  • Ask information about deposit products
  • Ask information about debit and credit cards
  • Ask information about loans
  • Ask information about investment products
  • Talk to an Advisor
  • Arrange an appointment with the Branch Manager
  • Make a complaint

Who we are

Phygital Marty is brought to you by approach. With more than 25 years of experience in the banking sector, we provide professional IT services and custom solutions to address all your needs.

Our vision

To redefine the bank-client relationship
To offer a unique customer experience
To bridge the gap between clients and processes
To serve the phygital bank

Our journey

What we have accomplished so far:

  • May 2021

    Product development started

  • March 2022

    Architecture ready
    Greek dialogs finalized

  • November 2022

    Greek demo ready

What we plan to do next:

  • May 2023

    Finalize dialogs in English, French and German

  • June 2023

    Start developing dialogs in Swedish, Italian and Spanish

Contact us

Reach out to us if you want to:

  • Buy Marty for your business.
  • Work with us to localize the AI
    content into other languages.
  • Invest in the future now.